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At a minimum, the candidate seeking to become certified as an Analytics Architect has a minimum 3-4 years of experience designing Adobe Analytics architecture, data layer specifications, and tag management, as well as a basic understanding of JavaScript code. The candidate is responsible for translating business requirements into tracking specifications and Adobe Analytics variables.

Exam number: AD0-E207

Exam name: Adobe Certified Master - Analytics Architect

Certificate level: Certified Master

Status: Active

Available languages: English

Number of questions: 50

Formats: Multiple choice and multiple select

Duration: 100 minutes

Delivery: Online proctored (requires camera access) or test center proctored

Passing mark: 66%

Price: $180 USD

Demonstrate ability to audit sites

Investigate client needs to build business requirements

Given a scenario, create measurement framework

Translate business requirements into variables and metrics

Demonstrate ability to manage report suites settings

Given a scenario, recommend the best methods for collecting data

Write technical specifications for tagging engineers

Write technical specifications for site developers

Create Experience Cloud users/groups

Given a set of requirements, validate tracking through browser developer tools and Adobe reports

Apply procedural concepts to manage data extraction and relationships

Evaluate data privacy requirements to establish a data governance model

Given a scenario, manage data sources and connectors

Configure necessary segments and calculated metrics to answer business requirements